Alienation Digital Gives Two Companies Makeovers

Tuesday, 02 August 2011 12:52

Alienation Digital is pleased to announce the win of two new redesign contracts for Hall Aitken and the Scottish Plant Owners Association.

Hall Aitken is a consultancy specialising in engaging disadvantaged communities and excluded people, shaping national and regional policy, and community regeneration. Alienation Digital has enjoyed an ongoing relationship with Hall Aitken working with them on partner projects such as the MyPlace website.

In response to this previous work carried out for Hall Aitken, David Gourlay, Director at Hall Aitken, said; “Alienation displayed a creative energy and enthusiasm for our service. They came with practical ideas and solutions to deliver an engaging product that captured our clients’ imagination and attention”.

As part of a move toward more efficient communication Hall Aitken continued its relationship with design and brand agency, Tangent Graphic, who has recently refreshed the Hall Aitken brand, and trusted digital agency Alienation Digital to revamp its existing website, bringing it into the 21st century and enhancing its appeal to a greater audience. Alienation Digital will develop an easily navigable site that combines essential resources with integrated social media.

In anticipation of the new Hall Aitken website David Gourlay adds; “We’re delighted to be working with Alienation Digital again. We have been very happy with the service and results we've received from the Alienation team in the past and so are excited to see what they will achieve for our new site this time round."

The Scottish Plant Owners Association (SPOA), located in Glasgow, is a trade association aiming to further the interest of its members in the owning and hiring of construction plant. With over 250 members the SPOA is well recognised within Scotland and is looking to expand its reach further still.

Plant hire

The SPOA’s existing site is constructed upon an old version of Joomla and fails to stand out in an increasingly competitive market. Alienation Digital was recruited to redesign the website, in order to better position SPOA, update its content and brand image, and improve natural search ranking.

Alienation Digital looks forward to the launch of these two very different new websites, and to continuing to build upon these working relationships.

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