Alienation Digital launches new website for velos-IT

Friday, 19 August 2011 09:43

Alienation Digital has launched a new website for velos-IT to enhance its online presence by providing potential customers with a clear and concise representation of the services that it provides.

As one of the UK’s fastest growing IT organisations, velos-IT, offers a range of Oracle focused eBusiness Suite and JD Edwards services and solutions for customers of all sizes in both the private and public sectors.

In order to establish the company as a leading competitor Alienation Digital has developed a modern new website that emulates the standard of training and expertise of velos-IT’s staff and services.

The Commercial Director at velos-IT, Alan Kerr, said; “velos-IT selected Alienation as, in addition to providing the right look and feel for the website, the Alienation approach was focused on delivering business results through measured increased traffic to the velos-IT website, resulting in increased sales opportunities.”

In-depth keyword and competitor analysis has been provided as part of a bespoke digital marketing plan, which will be regularly updated through an ongoing working relationship.

The overall aim of the site is to reflect velos-IT’s values of quality, professionalism and experience, whilst clearly communicating the services it provides and encouraging prospective customers to act.

Alan Kerr continued; “We were very impressed with the Alienation business driven approach to web design. While a number of the companies we talked to focused on look and feel, Alienation focused on how we would achieve and measure higher traffic levels and subsequent sales from the implementation of our new web site.”

Valerie Paton, Project Manager at Alienation Digital, said; “velos-IT required a corporate website that reflected and enhanced its brand image within the competitive IT sector. The greatest obstacle to overcome was communicating an offering that consists of services rather than physical products, in an aesthetically pleasing and engaging format. Our web design team has created a number of intuitive icons to represent the company’s services in a visually engaging way.”

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