Hall Aitken: A tale of 2 sites

Wednesday, 02 November 2011 10:52

Alienation Digital is delighted to announce the launch of the latest Hall Aitken website, continuing a valued relationship with a long-term client.

Established in 1988, Hall Aitken is a UK-wide consultancy specialising in engaging disadvantaged communities and people, informing national and regional policy, and promoting community regeneration. Having developed its former website and working with the company on partner projects such as the MyPlace website, Alienation has enjoyed an ongoing relationship with Hall Aitken.

As part of a drive toward more efficient communication Hall Aitken returned to trusted digital agency Alienation Digital to redevelop its existing website, bringing it up-to-date and enhancing its appeal to a wider audience.

Building upon branding guidelines and creative design generated by partner agency Tangent, Alienation Digital has developed an easily navigable site that has been upgraded to a new and more efficient content management system (CMS). The site integrates essential resources with interactive social media.

Core site features include a ‘Learning Zone’, which acts as a library of resources sorted into a selection of categories and sub-categories, an events calendar that can be easily managed and updated by Hall Aitken staff through the new CMS, and a dedicated ‘Staff Login’ area.

The new website will continue to provide an invaluable service to its communities, whilst facilitating staff communication and shared learning.

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