History in the Making with Farley Fine Furniture

Friday, 09 September 2011 14:10

Alienation Digital has further established its position as a London digital agency with the announcement of another fantastic digital partnership with a new client, Farley Group.

Farley Group, based in London, is an antiques specialist who hires out a vast array of unique artefacts and rare pieces to a broad clientele, from film and television production companies, to niche wedding and special event companies.

The Duchess - furnished by Farley Group

"Don't be sad, the website will be fantastic" - The Duchess - set furnished by Farley Group

A new venture, Farley Fine Furniture, will build on this reputation with the introduction of a range of reproduction furniture, targeted to clients seeking the high-end style and quality of antiques, without needing to purchase the original. The company will sell through an exclusive consultation process, and the website will support this by acting as a high-end online brochure.

Farley selected Alienation Digital to create a brand and website for the new venture. This will be supported by a comprehensive digital marketing campaign to enhance the new site’s performance in search rankings and maximise brand awareness. A new logo will be developed to accurately depict the aspirations and values of the company.

Alienation Digital will ultimately build two new brochure websites for the company, one for the UK and European markets, and one for its partner in Melbourne, Australia. Furthermore, the new sites will be sleek, accessible platforms, through which Farley Fine Furniture can communicate with stakeholders and attract new business on a global scale.

Mark Farley, Managing Director of Farley Group, said;

“Alienation were recommended to us by a close friend who, with their help, has had great success with the design and development of his website. After meeting with the team ourselves, we could see that they understood our vision and had plenty of enthusiasm and expertise to help us realise it.”

“We are looking forward to working with everyone in the team at Alienation and to together launching an exciting and successful new chapter within our company.”

Bookmark

Email This

Comments (0) Add Comment