A Duo of Designs
www.pitlochryfestivaltheatre.com
Alienation designed the new Pitlochry Festival Theatre (PFT) and Explorer's Garden websites.


Multi-site manager
www.pitlochryfestivaltheatre.com
Alienation Digital implemented its bespoke multi-site manager, which allows multiple websites to be managed within a single content management system. For Pitlochry Festival Theatre this means both new websites designed by Alienation, as well as their Enchanted Forest website are all available and controlled from one central point.
Multiple sites
Single CMS
Easy to manage & control
Innovative ticketing system
www.pitlochryfestivaltheatre.com
Since the initial PFT integration both our own Tessitura solution and the Tessitura API has come a long way.
Full integration with Tessitura API.
All user login, registration & account management is handled via the API and stored within Tessitura but presented via the website.
Data stored in XML cache file to improve page loading time.
"What's on" search pulls performances directly from Tessitura with users having the ability to search by date or genre, or both.
CSS was utilised to present the seating plan visually in a "bird's eye view" of the actual venue.
Seating plan dynamically generated by seating date returned via API.
Users can select preferred seats if available & add them to their basket.
Enchanted Forest website was updated to use the same Tessitura integration as PFT.
Before After

The interface is fully integrated with the design template from the directing website ensuring a seamless transition between the website and the booking system, and creating an enjoyable and intuitive user experience.
How has this helped Pitlochry Festival Theatre?
A Seamless & Efficient Digital Solution
All sites are managed through multi-site manager component.
PFT and the Enchanted Forest websites now operate through the same Tessitura integration, optimising on Alienation's bespoke Tessitura Bridge product.
Alienation Tessitura Bridge™ is a proven platform for integrating the Tessitura API with your content management system. We offer full integration of Tessitura Bridge™ into your existing website, or we can provide a full end-to-end solution, applying our process to the creation and execution of a new digital strategy and website.
Key
- CMS
- Your Website
- Alienation Tessitura Bridge
- Tessitura Web API
- Tessitura Platform

Boasting a feature list including; synchronised content uploads, dynamic seating plan generation, flexible pricing structures, and multi-language capabilities, Alienation Tessitura Bridge™ makes ticketing as smooth as possible, offering a great all-round user experience for website visitors and administrators alike.
This Tessitura integration project was so efficient and rapidly
implemented that Tessitura America contacted Alienation Digital to
officially acknowledge and congratulate us on our high standard of work.
Measurable Results
www.pitlochryfestivaltheatre.com
The PFT site continues to perform well with unique visitors up 75% in October 2011 compared with October 2012.
The ticketing solution has proven robust, handling a huge last minute surge in sales for the theatre's annual Enchanted Forest event, which resulted in an increase of 600% in daily ticket sales over the net alone, in comparison to same week/day in the previous year.
What the client said
www.pitlochryfestivaltheatre.com
Giles Conisbee
Head of Sales & Marketing
Pitlochry Festival Theatre"We've been hugely impressed with Alienation. Their technical competence and the robustness of the solution, coupled with their creativity has resulted in a cracking new website and online ticketing system. The new website reflects our brand values and high standards in everything we do: on stage, off stage, and now online."
Derek Allan
Creative Director
The Enchanted Forest"Alienation completed the original Pitlochry Festival Theatre website development and integration with the Tessitura booking system so we felt confident they would again produce excellent results. With The Enchanted Forest growing every year in popularity and scope we were keen to offer visitors a simple and easy way to book tickets online. The new system will improve administration processes and overall management of the event."









